In Praise of Sugar

Health obsessions come and go.  You will recall the successive demonization of fat, cholesterol, trans-fats and the great anti-carb crusade.  The last of these caused perfectly rational people to convince themselves that a diet of bacon cheeseburgers was perfectly OK as long as you abjured the bun.  I suspect 2011 will be recalled as the year when demon sugar caught the fancy of the nutritional exorcists.  And don’t think this is an isolated American phenomenon, I just read a long article about how sugar is leading us to damnation in the Czech Republic’s foremost financial paper, Hospodarske Noviny (here’s the link if you happen to read Czech).  Nonetheless, the American health-advice industry still leads the world: just read Gary Taubes “Is Sugar Toxic?” New York Times article from last April.  That piece was largely devoted to examining claims made by Robert Lustig, a specialist on pediatric hormone disorders and childhood obesity at UCSF.  Lustig makes no bones about it:  sugar is poison and it is evil.  By the end of the article Taubes appears largely convinced.  “Sugar scares me too,” he writes and worries about giving it to his sons. 

Lustig’s argument is not that too much sugar is bad but rather that any amount of refined sugar is bad.  It’s like saying that because rhubarb contains oxalic acid (which can cause health problems) strawberry rhubarb pies should be banned.  Americans have a tendency, though, to label food “good” or “bad.”  If you eat the good stuff you will be svelte and fabulous and never die and if you eat the bad you will go straight to hell wearing XXXL sweats from Walmart.  Subtlety does not make careers or sell newspapers. 

That said, Americans undoubtedly do eat too much sugar and other sweeteners, probably about twice as much as is healthful according to a FDA study quoted by Taubes.  But what exactly does that mean?  We’re eating some 90 pounds per year.  Which works out to about a half a cup a day or 24 sugar packets.  A quarter cup would be probably be fine though, according to the FDA study, and just in case you’re wondering, that’s the equivalent of 8 Toll House cookies, 4 glazed donuts or about 3 slices of pumpkin pie.  The problem, of course, isn’t that people are eating too much dessert but rather drinking too much soda.  But telling people to eat a sensible quantity of sugar rather than abstaining altogether just isn’t the American way.  It’s like the advice American teenagers are given about sex: just say no.  It’s no wonder our teenage pregnancy rate is one the highest in the developed world and our obesity rate is just as bad.

So why can’t we just be sensible about all of this?  I think it has a lot to do with the fundamentally puritan nature of our culture.  At the root of this is the idea that pleasure is sinful.  Abstaining from pleasure (especially such sensual pleasures as sex and food) will ensure you a place in heaven while self-indulgence will send you straight to hell.  Sometimes the vocabulary makes this self-evident.  Sugar is “demonized.”  It is “evil.”  Sometimes it’s more subtle than that.  There is a widely held belief that it is up to you to determine how long you live.  The more discipline you have, the better you are able to control your natural urges, the closer you can get to life everlasting.  The good (those who haven’t succumbed to their instincts) get to play golf in the Elysian fields well into their nineties, while the bad (who lived on Coke and KFC) are punished with an early, painful end.  This is the secular answer to heaven and hell but there is the same moralizing quality. When citing various studies on the effects of diet, journalists often write that eating or not eating ingredient X lowered the study participants’ death rate.  Of course what they mean is the death rate from a particular disease but that’s not the way it reads.  To the best of my knowledge, our death rate remains 100% no matter what we do or eat.

We are hard-wired to like sugar much as we are designed to enjoy sex.  Pleasure has an evolutionary basis.  In nature, foods that are sweet are invariably not poisonous whereas bitterness signals danger.  In many cultures children’s first taste of real food is something sweet and kids naturally gravitate to sweet foods.  Does that mean that they should be indulged with a diet of Cocoa Pebbles and soda?  Of course not, but neither should they be told that those things are “bad.”  They need to learn that pleasure has its time and place; otherwise they will only associate it with being drunk in the back seat of a borrowed car—and regret it the next day.  There is a twisted logic at work here:  if pleasure is sinful you can only get pleasure from sinful activities and thus the greater the transgression the greater the pleasure.  You will notice that the term “sinfully rich” does not occur in Catholic Europe, but to us “sinful” is just a synonym for “pleasurable.”

Sugar has long been a natural target for those who wish to save our souls.  Well before the current sugar-bashing fad, sugar was associated with the miseries of the slave trade and, while it is undoubtedly true that European sugar consumption habits in the 17th and 18th centuries were the primary cause of the transatlantic slave trade and its associated horrors, it does not follow that sucrose is somehow malevolent.  Was the sugar produced by peasant farmers in India during this time more virtuous?  Or the beet sugar produced after 1800 morally superior?  Certainly 19th century abolitionists thought so (there was a movement to boycott slave-grown sugar in the early 1800s).  Some made this explicit, describing consuming slave-grown sugar as partaking “of other men’s sins” and the need to refrain from the pleasures of the tea table to safeguard their own virtue. (See Lectures on Slavery, 160).

More recently  (in the 1970s) sugar was linked with hyperactivity in children though the consensus among researchers is that no such link exists.

Undoubtedly the current sugar witch hunt will come and go leaving people ever more conflicted and confused about what is on their plate and ever guiltier about each and every pleasure.  But in the meantime I have every intention of enjoying my next donut or that slice of tarte au citron and feeling virtuous pleasure with every bite.

Punch

Finally, as some approximation of winter settles in here in New York, I am reminded of visiting Vienna in its pre-Christmas cheer a couple of years back.  I was doing research for Sweet Invention, traipsing from pastry shop to pastry shop.  (Yeah, I know, it's a tough job.)  And I kept running across groups of people standing around, their cheeks rosy and their fists filled with steaming mugs.  Needless to say, I had to investigate, and discovered one of Vienna's winter wonders:  punch (pronounced "poonch").  No this isn't the cold, spiked Kool-Aid you find at office parties but more like a rich, mulled wine.  There are dozens of variations: some spiked with brandy, others with schnapps (aka eau-de-vie).  They're delightfully warming and, given their alcohol content, they are highly conducive to holiday cheer.  There was a punch craze all over Europe about two hundred years ago but whereas the taste for it faded in places like France and even England (its birthplace, thus the name), here the tradition held on.

Here's a recipe I put together by combining a few online sources.  Great after a skating party, a day on the slopes or the most dangerous sport of the season, competitive holiday shopping.

Punch

makes about six, 6-ounce servings


1/2 cup brandy
1/2 cup golden rum
2/3 cup raw sugar or to taste
3 cloves
1 small cinnamon stick
2 pods cardamom
2-inch piece of vanilla pod, split lengthwise
4 slices orange (preferably organic)
4 slices of lemon (preferably organic)

1 bottle red wine (Beaujolais works well or if you want to be more authentic use something like Blaufrankisch)

Combine brandy and rum with sugar, spices, orange  and lemon slices in a small pan.  Heat to about 150°F.  (Do not allow to boil!) Remove from heat, cover and let stand for several hours.  Combine wine and brandy mixture and heat until very hot but not boiling.

Happy Holidays!

The Origin of the Bûche de Noël

I was recently contacted by a journalist from Saveur about the origins of bûche de Noël, the “traditional” French Christmas dessert.  (For the article and a recipe, see Gabriella Gershenson, “A Slice of Christmas,” Saveur, December 2011) Today, you’ll see the cake in every single French pastry shop around the holiday, made in the shape of a yule log.  It is generally made in the form of a sponge roll cake frosted and filled with buttercream.  The idea derives from a folk celebration of Christmas where a log, large enough to burn for 3 days, is ceremoniously placed on the fire.  The Brits have a similar tradition.  (For the log, not the cake.)

But what of the cake?  The earliest recipe of the cake shows up in Pierre Lacam’s 1898 Le memorial historique et géographique de la pâtisserie.  The earliest mention however is a couple of years earlier in Alfred Suzanne’s 1894 La cuisine anglaise et la pâtisserie where he notes in passing that it is (was?) the specialty of a certain Ozanne, presumably his friend Achille Ozanne (1846-1898).  Of course we have no idea of what this looked like.  An article in the French newspaper Figaro adds an interesting tidbit (see Pierre Leonforte, “La bûche de Noël : une histoire en dents de scie,” Figaro, 17 December 2000):  according to Stéphane Bonnat, of chocolatier Félix Bonnat her great grandfather’s recipe collection from 1884 contains a recipe for a roll cake make with chocolate ganache.  Admittedly she makes no claim to this being the first bûche de Noël.

It makes sense that the cake, like so many other Christmas traditions (think Santa, decorated Christmas trees, Christmas cards, etc) dates to the Victorian era, to a time of genteel, bourgeois domesticity.  In France, in particular, a certain romantic image of peasant traditions had become part of the story the French told themselves about themselves and while the average Parisian bourgeois could hardly be expected to hoist logs into their 4th floor apartment, they could at least show solidarity for their country cousins by picking up a more manageable bûche at the local pâtisserie.  That the result was a little kitsch fit the middle class sensibility too.

If I had to guess, I would date the cake to the 1880s though it seems not to have taken off until the following decade.  For an early recipe that begins to resemble today’s version see Joseph Fabre’s 1905 Dictionnaire universel de cuisine pratique (This is the second edition of the book—the first was in 1894—but I haven’t been able to locate that particular edition), or look for Gershenson’s article.

Ladurée Comes to New York

Despite my considerable curiosity, I held off some months before visiting Ladurée's new outpost on Manhattan's Upper East Side. Quite frankly, I didn't want to deal with the lines of macaronophiles eager to plop down $2.70 for each little cookie.  And then there was that little snooty voice inside of me that kept saying, well it couldn't be as good as Paris. 

To give a little background here, in Paris, Ladurée is the high temple of the macaron.  Perhaps Pierre Herme's macarons are better and more inventive, but it is Ladurée that put these almond meringue cookies filled with buttercream on the map.  They claim that the idea of creating the little sandwich cookies came from Pierre Desfontaines, a distant cousin of the Parisian shop’s first owner, some 60 years ago.  While the claim is difficult to corroborate I'll take their word for it until something better comes along.  Not that the idea of macarons is in any way new–in France it dates back to at least 1643.  Even the idea of filling them was around in the 1800s, though the filling was jam in those days.

But today Ladurée is the last word on macarons and they've turned the little cookie into a world-spanning empire with outposts all over Europe, the Middle East and Japan. It's a little surprising that it took them this long to get to America.  Needless to say, Ladurée is far from a small artisanal operation, it's more on the order Tiffany's or Louis Vuitton, though admittedly the French confectioner's luxuries are a lot more affordable.  But can they keep up the quality while manufacturing macarons by the ton?  Surprisingly, the answer seems to be yes, at least if the cookies at the Madison Avenue branch are any indication.  A friend and I split four of them and here's my brief review (the texture on the cookies themselves was perfect, crisp yet barely resisting to the tongue):
Coconut:  these were perfect, a delicate distillation of coconuttiness
Lemon:  great flavor though I was a little surprised that the lemon buttercream was a little broken, this happens to me all the time, but I expect better than that from the Parisian masters

Raspberry: brilliantly intense flavor though I'm not convinced that leaving in the raspberry seeds does anything to the flavor
Violet-cassis:  this was perhaps the one dud, any violet flavor was swamped with the cassis and, while the texture of the cookie itself was exemplary, the filling seemed, well, gummy


That said, they are likely the best macarons in New York.  Though if you have the option, get on that plane to Paris.

Nun's Breasts

Well I just couldn't resist sharing a brief article that appeared in Centro, a local paper in the southern Italian town of Pescara, brought to my attention by Luca Colferai (a Venetian and the primum movens of Il Ridotto). To see the photo gallery associated with the article see this link. The following is a rough and ready translation of the abridged version that comes with the photo gallery, the full article is here:

photo: Federico Deidda

Nuns' Tits, Abruzzo's wicked dessert celebrates 125 years.

A simple but delicious dessert made with just a few quality ingredients: sugar, flour and eggs to make the sponge cake; fresh milk, eggs, lemon zest and flour for the pastry cream. These were created in Naples between 1884 and 1886 by a native of Abruzzo who had come to Naples to learn the secrets of pastry. As for the rest, such as the quantities of the ingredients, this remains a secret passed down from generation to generation, unknown outside pastry shops. The origin of the name of what is now the sweet symbol of the town of Guardiagrele [a town in Abruzzo] is also a mystery. The first theory is that the original term was "tre monti" [three mountains], which referred to the mountains of the Maiella [now a national park], but was then transformed into nuns' tits by the popular imagination. The second hypothesis originates in the common belief among the laity that nuns, to make their feminine shape less evident, placed a lump of clothes (the third breast) between their breasts. The third theory has it that nuns of the Order of Saint Clare simply invented this sort of sponge cake and thus the association with the sisters. The colloquial name was simply a malicious play on the dessert's shape. Article: Rossano Orlando.


If you're interested in a recipe you could give this one a shot.

Pastry Jeremiad

Like just about everything that happens in New York, the opening of Dominque Ansel’s new pastry shop in Soho was accompanied by a great deal of hype.  And truth be told, I was excited too, because ever since François Payard closed his patisserie on Manhattan’s Upper East Side, the city hasn’t had a decent French pastry shop.  Ansel has good pedigree. Most recently he was the pastry chef at Daniel which has the reputation of serving up some of the best French cuisine in town. So my hopes were high as we weaved and darted through the stream of Soho shoppers on a Sunday afternoon. 

The pastry shop is modest, with a small glass-enclosed kitchen at the back that reveals a couple of banks of convection ovens.  There is a very pleasant back yard where you can take the pastries, something of a rarity in New York.  

We came on a Sunday afternoon so the full assortment wasn’t out, though looking at the board there appear to be no more than about a half-dozen pastries available at any given time.  There is also a selection of Viennoiserie and Ansel has to be lauded for selling that Breton specialty the kouign amman, a disk of butter, pastry and caramel.  Can’t report on that because they were sold out.  I did try a palmier though, which isn’t made so differently.  It was OK, more dense and doughy than buttery and ethereal.  So let us return to the pastry.  Which was fine.  About the level of a provincial French pastry shop without too much ambition or technique.  In other words just about the level of other New York French-style pastry shops. 

Take the “bunny cake” which exhibited about as much finesse as a Crumbs bakery or the gingerbread which looked like something sold at Zaro’s.

My wife had the mini tarte tatin which seemed like the beginning of a good idea.  An individual thick round of apple nestled on a cookie base.  But it’s as if there was no follow through.  Somehow for $5.50 you expect a flight of imagination, or at least a modest leap.  Like Starbucks you’ll find the cups and plates are paper, the forks plastic.

It’s an interesting question, why French-style pastry shops here are so mediocre.  Obviously it has something to do with an undiscerning clientele weaned on Twinkies and Dunkin Hines.  But that can’t be all of it.  After all we have good Italian restaurants which is clear evidence that we can overcome Chef Boyardee.  Real estate may be part of it too as well as the wage structure.  After Payard closed his wonderful pastry shop uptown he opened Francois Payard Bakery, which is all about mass production.  My suspicion is that he just can’t get the workers with the necessary skill level to make genuinely artisanal pastry. 

In France pastry cooks have to go through a multi-year apprenticeship (with little pay).  Why would anyone bother to do it here when you can just open up another cupcake bakery and hire workers with the skill set of twelve year olds.  Another reason why French pastry seems to be holding on in France in ways that it can’t here was pointed out to me by Emmanuel Hamon a talented pastry chef in Brest.  In France people visit their neighborhood pastry shop virtually every day because they buy their bread there as well.  As a result buying pastry isn’t some sort of esoteric, once a month activity it is a quotidian reality.  This, in turn, supports numerous pastry shops which increases competition leading to better quality and variety.  Of course those conditions don’t exist here but still, you'd think a city like New York could support at least one stellar patisserie.

Pumpkin Macarons

Macarons can be made in dozens of flavors but given the season, I thought it would be fun to do a pumpkin version.  I have a bit of a pumpkin obsession, having authored a whole book on the subject:  The Great Little Pumpkin Cookbook.  Macarons do require a certain degree of precision but they are not as hard to make as some people would have you believe.



You will need some almond flour.  If you can’t buy it, you can make your own, just make sure the almonds are really dry.  Separate the eggs at least 1 hour before using or preferably the day before.  And if you want to ensure all the macarons are the same size draw circles of the desired size on the back of the parchment.  And do use a scale, it makes a huge difference here.  And, oh yeah, don’t make them on a rainy day!  (The pictures below were taken on a rainy day which is why the macarons didn't rise as evenly as they would otherwise.)

The recipe makes about 2 dozen 1 ½-inch macarons

215 g (7 ½ ounces) confectioners’ sugar

140 g (5 ounces) almond flour or sliced almonds

½ teaspoon ground cinnamon

100 g (3 ½ ounces) egg whites (about 3 large) at room temperature

pinch salt

25 g (2 tablespoons) castor or superfine granulated sugar

orange food coloring preferably paste or gel

Pumpkin buttercream (see following recipe)

1. Line two 18- by 13-inch cookie sheets with parchment paper adhering them to the sheets with a little butter.

2.  If sliced, grind the almonds very fine in a food processor with about half the confectioners’ sugar, scraping regularly.  Add the remaining confectioner’s sugar and cinnamon and process until very fine.  Pass through a medium-coarse sieve and regrind the remaining almond bits if necessary.  If using almond flour, sift together with the confectioners’ sugar.

3.  Beat the whites and salt with an electric mixer until soft peaks form.  Add the granulated sugar and beat until stiff and shiny.  Add enough coloring for an attractive orange color and beat until homogenous. Using a rubber spatula fold in the almond mixture in two additions until just homogenous.  The mixture will deflate.

4. Fit a piping bag with a 3/8-inch (1 cm) round tip. Pipe the batter onto the baking sheets in circles about 1 inch in diameter.

Let the macarons dry about 20 minutes (a little longer is OK if you need to cook them in two batches) so a little skin forms on the outside. 

5. Preheat oven to 425°F.

6. Set the macarons in the center of the oven and immediately lower the temperature to 350°F.  Prop the door slightly ajar with a wooden spoon or something similar.  For small macarons, bake about 8-10 minutes, larger ones will take about 12-15.  They are done when shiny and hard on the outside.  When you pry one apart it should be a little moist in the middle.  Set on a cooling rack and cool briefly.  Remove from the macarons from parchment while still warm. Cool on cooling racks.

7.  Sandwich the macarons with 1-2 teaspoons of buttercream.  Set in an air-tight container and refrigerate overnight.

PUMPKIN BUTTERCREAM

makes about 2 cups (enough for about 4 dozen macarons)

2 large egg whites

2/3 cup raw sugar

pinch salt

6 ½ ounces (13 tablespoons) unsalted butter, slightly cooler than room temperature, cut into 1-inch pieces

1 teaspoon vanilla extract

½ cup canned pumpkin puree (at room temperature)

½ teaspoon ground cinnamon

¼ teaspoon grated nutmeg

large pinch ground cloves

orange food coloring, preferably paste or gel.

1.  Beat the egg whites in a stand mixer until they form soft peaks.

2.  Meanwhile combine the sugar and about 3 tablespoons water in a small saucepan over moderately high heat.  Bring to a boil and cook to the soft ball stage (235-240°F) on a candy thermometer.

3.  Gradually pour the syrup into the egg whites with the mixer on low speed.

Scrape down the sides and beat on high speed until the meringue is at room temperature.

Gradually add the butter and salt, scraping down the sides of the bowl regularly.  Beat until completely smooth and fluffy.

Gradually beat in the remaining ingredients adding enough orange food coloring to give the buttercream an attractive pumpkin color.  If the buttercream seems to be separating beat on high until it comes back together.